Fashion

Top 10 Female-Founded Swimwear Labels of 2025

By Meghana U Raju|July 11, 2025
Top 10 Female-Founded Swimwear Labels of 2025

No one knows the struggle women face with swimsuits better than a woman, and not just in sizing, but in the feel, the looks, and the vibes. And that’s why swimwear made by female-founded swimwear labels is always very different from the regulars. 

A BCG study found that although women-led startups receive less funding, on average $935K versus $2.1M for male-led teams, they generate 78 cents in revenue per dollar invested, compared to just 31 cents for male-founded ones, showing women-led brands often perform more efficiently

These female-founded swimwear brands take into account the real size of a woman, the real curves, and body shape, and they make these swimsuits for them. To make you feel powerful, confident, and free while wearing each piece. And these 10 female-founded swimwear labels in this article? They make sure your swimsuits are far more thoughtful, inclusive, and real.

10 Best Female-Founded Swimwear Brands of 2025

1. Sqorpios 

Sqorpios Swimwear Brand

A woman in 2018, Chiara Bransi took a look at the women's swimwear fashion scene and decided that enough was enough. She wanted to wear swimsuits that didn’t just fit her but truly flattered her curves and shape, and made her feel sexy, secure, and entirely confident. And that was how this female-founded swimwear label, Sqorpios, was born.

If you’ve ever gotten a swimsuit from Sqorpios, you’ll understand the hype surrounding it, not just cos it’s trendy but also cos it makes you feel bold and seen, not overlooked. And every collection they design is deeply rooted in soft femininity, daring cuts, and high quality from the bikinis to the one pieces. So, if you want your swimwear to be more than cute, if you want it to be durable and entirely made to fit you, then Sqorpio is the way forward.

2. Frankies Bikinis

Frankies Bikinis Brand

If you’re thinking that young women are not building swimwear brands, then you’re so very wrong, cos nothing about Francesca Aiello can be predicted. She didn’t just start a female-founded swimwear label; she even became the youngest designer to showcase her work at the Miami Swim Week. What does this tell you? Francesca is bold, playful, and not afraid to redefine modern swimwear.

Frankie Bikinis is proof that style and comfort do not need to compete on which is better in a swimsuit. These bikinis are aesthetic, yes, but they are designed to be used by the everyday woman and not just to be seen on Instagram. These bikinis are so perfect that they could be used at the gym, the pool, and the girls' night without you feeling out of place. So, if you want to try out new bikinis but with a bit of fun, function, versatility, and vibe, Frankies is the way to go.

3. Nomads Swimwear

Nomads Swimwear

I told you most female-founded swimwear brands were started by women who were frustrated by having to find swimsuits that fit them perfectly. If you don’t believe me, ask Taylor Long, a plus-sized model, designer, and the founder of Nomads Swimwear. 

This female-founded swimwear label designs swimsuits that are not just for plus-sized women but for every body type, whether straight or curvy. And they do this using high-quality fabrics, so these suits fit and flatter you perfectly, so you can look as good as you feel. And the surprising part is that Nomad isn’t just a regular female-founded swimwear brand; it’s also a sustainable swimwear brand, so every suit is made to protect the environment.

4. JANTHEE Berlin

JANTHEE Berlin

Linda Hausser was tired of always looking for swimwear that was luxurious, beautiful, and could be used for summer trips in Mykonos, Ibiza, and the Italian Riviera while still showing up. And so she decided to build JANTHEE. This female-founded swimwear label is now known all over the world for producing bikinis that are sexy and cheeky for the everyday woman.

Every swimsuit is made to feel like a second skin, so they’re soft, feminine, shiny, and just perfect. For a swimsuit so sexy, you already know that the coverage is almost non-existent, but the confidence, power, and freedom it gives? Worth it. JANTHEE makes the swimsuits from premium Italian fabrics in Portugal, made with attention to detail and fitting. So, now the everyday woman can get a mix of elegance and edge, and own a piece of confidence in her swimsuit collection. 

5. Jade Swim

Jade Swim

Have you ever had a swimsuit that was so elegant and versatile that you could wear it to the beach and still to the girls’ brunch later that day? No? Me neither. And neither did Brittany Kozerski Freeney. That’s why she decided to build a female-founded swimwear label that designs beautiful pieces that are timeless, elevated, and versatile.

This swimwear brand is proudly Black owned and 100% female-led, from the founder to the publicist. This is a female-founded swimwear brand led by women for women. They use sustainable and eco-friendly fabrics to design swimsuits that can double as daywear and regular swimsuits. But there’s nothing regular about this swimwear. It is intentional, defined, sensual, luxurious, and quite frankly, amazing.

6. Hunza G

Hunza G Swimwear

It will truly be shocking if this list of female-founded swimwear labels didn’t contain this swimwear brand, Hunza G. It started as a clothing brand in 1984 and became popular for the outfits Julia Roberts wore in Pretty Woman. But over time, Huddart decided to design a swimwear that truly fits all women.

So, that’s what Hunza G does. This swimwear brand focuses more on inclusivity. They create swimsuits that fit all types of body shapes and curves, so you’ll feel confident no matter which swimsuit you choose. Their swimsuits come with bold colors and contemporary styles, blending the 80s with modern design. So what do you get? A mix of fresh, vibrant swimsuits that are flexible, flattering, and confident.

7. Inamorata

Inamorata

Two friends, Emily Ratajkowski and Kat Mendenhall, decided that swimsuits should be about attitude and vibes, and not just how pretty it is. And with this in their head, they start the Inamorata Woman in their small, carefree beach town in South Carolina. The whole idea of this female-founded swimwear brand is to create unique swimsuits that all types of women will love to wear.

The Inamorata Woman is not just a swimwear, it’s a movement of its own. It teaches women to be effortlessly confident in their own body, to be natural, and unselfconscious. It is made for women who are daring, bold, and love to live by their own rules. So, these swimsuits are made to be worn both at the pool and at the park. Just know that wherever you go that day, you’ll be looking your best.

8. Summersalt

Summersalt Swimwear

If swimwear labels created by one woman are so inclusive and powerful, just imagine how it is when you wear a swimsuit created by two women? It feels just right. And that’s exactly what Summersault is all about. Lori Coulter and Reshma Chattaram Chamberlin, in 2017, decided to go all out and create swimsuits that fit the real woman.

They use recycled materials and high-quality fabrics to design swimsuits that are durable and meant to last all through the Summer. This female-founded swimwear label is all about swimsuits that fit well, feel good, and make you confident while wearing them.

9. Onewith

Onewith Swimwear

Hayley Segar woke up one day and thought, “Why can’t a swimsuit be comfortable and still make me confident?”. And that’s the question women all over the world ask themselves every day. So, to solve this major issue, she built the Onewith swimwear brand. Now it is known all over the world for creating more seamless swimsuits that fit like a second skin.

Every swimsuit collection from Onewith makes you feel giddy and excited every time you put it on. It gives your body that gentle, soft, and flawless fit for the ultimate comfort. That’s why it has gotten the reputation from Forbes Vetted and People Magazine of being one of the best female-founded swimwear labels. So with Onewith, you don’t need to compromise between style and comfort, cos every piece is made to feel and look good.

10. Vitamin A

Vitamin A Swimwear

Amahlia Stevens started Vitamin A with the mission to create swimwear that is stylish and sustainable. And now they are most famous for their iconic black bikini that celebrates and enhances the curves of a real woman.

Vitamin A isn’t your regular luxury swimwear. It’s proof that you being sexy can be good for the environment, cos every piece is made from plant-based and recycled materials. Each swimsuit from this female-founded swimwear brand is made to make women feel good about themselves. It redefines femininity, elegance, and eco-sustainability for both younger and older women.

Conclusion

There’s this feeling you get when you wear swimsuits made by women; you’ll feel proud, beautiful, confident, and seen. It’s like they just fix every problem you’ve ever had while wearing a swimsuit. You get sexy, cute, elegant, and chic all in one piece.

These female-founded swimwear labels have redefined women’s swimsuits and are now creating a space where women are supported, seen, and celebrated. So, making that decision to buy swimsuits from these brands is not about getting another swimsuit for summer but investing in thoughtful designs, inclusive fits, and a sustainable fashion future.

Meghana U Raju
Meghana U RajuJuly 11, 2025

Meghana U Raju is a fashion marketer and writer who loves sharing style stories, spotlighting new brands, and creating content that truly connects with fashion lovers.

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